1949 Peters Choc Wedge launched

One of the all-time favourites in the Peters range, Choc Wedge was a new variant of the vanilla icecream/chocolate coating combination that began with the Eskimo Pie. It had a distinctive wedge shape and came on a stick for convenience.In 1959, the product was re-vamped with a ‘new American shape’ and advertised as having a  new … Continue reading 1949 Peters Choc Wedge launched