Melbourne Food and Wine Festival logoThe Melbourne Food and Wine Festival was devised and, initially, financed by leading Melbourne ad-man Peter Clemenger as a way to reinvigorate Melbourne after the failed bid for the Olympic Games.

Among the dozen or so events was the World’s Longest Lunch, held at the MCG. Peter bussed all Clemenger Melbourne staff to the lunch (your author included). On a perfect day, as roadies were setting up for a Linda Ronstadt concert elsewhere on the famous turf, we enjoyed a superb three course lunch. The Festival, held in early March, now comprises hundreds of events and is a regular on the Melbourne calendar.