1966 Tarax sole Australian-owned soft drink company

By 1966, as overseas companies bought up all the soft drink manufacturers, only one all-Australian company remained as a major marketer of soft drinks: Tarax. The Tarax company was acquired by Cadbury Schweppes in 1972. In his essay Pop Goes the Bottler! Soft Drinks, 1945 – 65, Humphrey McQueen points out that in 1955-56, the average number of … Continue reading 1966 Tarax sole Australian-owned soft drink company